Suzanne and Gary are amazing. Super responsive. A perfect partner for any company.

— Kourosh Parivar, M.Pharm, Sr. VP, CDO, Head of Clinical Pharmacology, A2-Ai

Suzanne G Carbon President
Brand Cheerleader in Chief

I have a passion for helping my clients and great marketing.  Marketing is an exciting intersection of creativity and business and perfect for a solutions-orientated “Jill-of- all- trades” like me.  If your marketing isn’t growing your company by increasing sales, it might look good but doesn’t serve its purpose.  I aim to help you close those deals by supporting you with great marketing.

I earned my Merchandising and Marketing degree from Bradford School in Pittsburgh and an Integrated Marketing certification from the University of Chicago Graham School of Business.

I’m blessed to have worked with entrepreneurs in various industries – candy, construction, manufacturing, and real estate- from start-ups to Fortune 500.  As an eager sponge, I absorbed these master classes, fueling my entrepreneurial spirit.  My expertise in executive support and leading roles in marketing and PR revealed my sweet spot – being a bridge that supports sales and marketing.

Life changed my focus when my husband’s grandparents, in their 90s, became a priority.  We pivoted to provide support and care for them until their deaths each at the age of 99. Enabling them to stay in the home they built and maintaining their dignity and sense of independence remains one of our proudest achievements.  My enthusiasm, sense of humor, and attention to detail have been my hallmark, and this experience honed my empathy, flexibility, and ability to remain calm under pressure. I now direct these soft skills toward client nurturing and team collaboration.

I’m a lifelong student with a thirst for knowledge.   I actively pursue professional development to ensure that my knowledge and skills stay relevant and up to date.  I love researching and bringing that need-to-know drive to my clients and work.   When I’m not working on my computer, you can find me outside playing in the dirt, observing insects on my pollinator and native plants, and questioning why some plants are labeled as weeds.

Integrated Marketing University of Chicago, Graham School of Business
Dale Carnegie Leadership Training for Managers
Microsoft Office Specialist (MOS) Master

HubSpot Academy

  • Social Media
  • Inbound Marketing Fundamentals
  • Inbound Marketing Intermediate

Woman Business Enterprise (WBE)

  • Illinois Business Enterprise Program (BEP)
  • Illinois Department of Central Management Services
  • WBENC Women’s Business Enterprise National Council
    • WeTHRIVE Executive Education Program

Women Owned Small Business (WOSB) SBA
Google Project Management – Coursera


HubspoGary Carbon Executive Vice-President
Award-winning Creative Director and Constant Creator

In a dream, I once said, “There are more solutions and options than there are problems” I believe that to be true. I’ve spent my career finding creative solutions and options for my clients.

B2B marketing provided unique challenges, specifically in healthcare and manufacturing, and I found myself exploring those areas and creating award winning solutions with Abbott Labs, Baxter International, Mead Johnson Nutrition, and Caterpillar.

Today, I explore solutions that help my clients, both large and small, reach their goals in unexpected ways as the creative director of Carbon3sixty.

I am a lifelong artist in multiple mediums. Like many left-handed people living in a right-handed world, I’ve learned to be adaptable and a problem solver. Initially, I wanted to be a writer. However, my undiagnosed dyslexia and digraphia become an obstacle. Instead, I focused on the visual arts and went to the Art Institute of Pittsburgh to study design and illustration.

I like to think the things I learned while dealing with dyslexia became my greatest strengths. It allows me to think outside of the box, giving me a conceptual approach that looks for the big picture and enables me to blend visuals and words to express complex ideas.

I started in North Carolina as an illustrator designing T-Shirts for Panama Jack; next, I became the Art Director for a small publishing house in charge of producing books, magazines, and promotional pieces. I transitioned to the big agency world. Rocket, Burkett, Lewis & Winslow created an Associate Art Director position to find a place for me. I upped my game working for household names like Campbell’s Soup, Disney, and Marvel Comics.

Due to my restless curiosity, my career path was not in a straight line. Continuing my job path, I explored retail adverting, developed educational toys, and became a Creative Director for promotional and events marketing firm, winning a few awards.



Art Institute of Pittsburgh – Associates, Design/Illustration


Google Garage

  • Fundamentals of Digital Marketing


  • Content Marketing
  • Digital Marketing
  • Growth Driven Design
  • HubSpot Inbound Certification
  • Inbound Marketing Optimization


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