A2-Ai Logo

Client: A2-Ai          Project: Logo and brand development

A2-Ai is a start-up cutting-edge pharmacometrics technology consultancy that provides application support for clinical trials and drug development.

Located in Ann Arbor, one of the parameters of the logo was to reflect the University of Michigan colors of blue and maize.

Our goal was to develop a simple logo that looked to the future and fit comfortably in both the technology and pharma spaces.

The graphic elements abstractly suggest the data (squares) and its human application (circle)