Some older “diamond in the rough” companies have a brand and logo that dates to their beginning. It reflects a different time with different tastes. It looks dated and positions the company as not being current. A lot of potential buyers may not even consider you.

A savvy investor will look beyond your logo if the company is solid. Like your brand, they might hope you have an outdated view of your company’s evaluation.

Image is important, much like stage design when selling a home. Investing in a new brand can be a wise investment that helps your bottom line.


Visit to learn more.

We practice the art of consistency, helping B2B sales and marketing teams build trust and increase win rates by ensuring clients stay on-brand and on-message across every online and offline touchpoint.

#Carbon3sixty #brandconsistencyforthewin #businessbranding #businessmarketing


Verified by MonsterInsights